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    Home » Main throughout borders: How Hilton tailored a profitable tradition to 50 European nations 
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    Main throughout borders: How Hilton tailored a profitable tradition to 50 European nations 

    Chloe MitchellBy Chloe MitchellOctober 9, 2025No Comments4 Mins Read
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    Main throughout borders: How Hilton tailored a profitable tradition to 50 European nations 
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    Hilton is a number one international hospitality firm with over 8,600 properties unfold throughout 139 nations and territories—together with almost 50 in Europe—and it has introduced its profitable office tradition to every of them. 

    In Fortune’s 100 Best Companies to Work For – Europe list 2025, Hilton has been named the most effective office in Austria, France, Italy, Switzerland and the Netherlands. In Austria, it has held that spot for 4 years working, Italy and Switzerland for 3, and the Netherlands for 2. 

    A part of that is widespread success as an employer comes from a complete set of structured worker advantages and help packages. Workforce members wherever on the earth have entry to Thrive at Hilton and the Look after All hub, which gives psychological well being, bodily well being and caregiving sources.  

    In instances of emergency or hardship, the Workforce Member Help Fund supplies monetary reduction. Then there’s Go Hilton, which gives discounted room charges and unique perks for themselves and their households, and Care Concierge, via which oldsters and carers profit from enhanced household depart.  

    “Whereas visitors expertise our hospitality day by day in Hilton accommodations world wide, that very same spirit of care is how we help our crew members who convey that hospitality to life,” says David Kelly, Hilton’s senior vice chairman of continental Europe. 

    Hilton

    Providing the identical worker proposition doesn’t imply the corporate can copy and paste its tradition into totally different societies; nonetheless, a problem for any budding multinational.  

    For instance, a agency that prides itself on a tradition of utmost candor and full-blooded disagreement—suppose Jack Welch’s GE within the Nineteen Eighties and Nineteen Nineties—shouldn’t assume the identical will observe if it opens an workplace in a rustic the place oblique communication is the norm and courtesy is sacrosanct.  

    For Kelly, adapting Hilton’s enterprise tradition throughout so many various nationwide cultures begins with figuring out what’s non-negotiable and transcends borders: the agency’s core values (in traditional fashion, these kind an acronym: Hospitality, Integrity, Management, Teamwork, Possession and Now, which refers to a way of urgency and self-discipline).  

    “Whereas visitors expertise our hospitality day by day in Hilton accommodations world wide, that very same spirit of care is how we help our crew members who convey that hospitality to life.”David Kelly, Hilton’s senior vice chairman of continental Europe

    After that, it’s a query of recognizing different cultural variations within the markets the place it operates, and adapting the place applicable—a course of formed primarily by worker suggestions. 

    For instance, Kelly says the corporate gauges the effectiveness of its packages and general crew member expertise via worker surveys and useful resource teams. “Suggestions from a various set of voices and views ensures that choices are related and clear,” he provides. 

    This usually ends in advantages and well-being initiatives being tailor-made by nation to make sure they’re simply accessible and impactful within the native context. That could possibly be one thing so simple as ensuring the Look after All sources are in each language, via to adapting the charity companions the corporate works with.  

    For folks with disabilities or studying variations, as an illustration, Hilton works with Down’s Syndrome Affiliation and Aurora Foxes within the U.Ok., and PizzAut in Italy, creating coaching and employment pathways at Hilton and into the hospitality trade.  

    “We attempt to replicate the native communities the place we function and empower native leaders and companions to point out up authentically whereas staying true to our values,” says Kelly. 

    To help folks of their careers and to assist bridge cultural gaps, Hilton additionally has quite a lot of tailor-made coaching packages to help each position, from front-line employees to administration, complemented by teaching and mentoring. 

    “One initiative developed in Europe which we’re notably happy with is the Workforce Member Change Program, which gives two-week hosted exchanges centered on studying and knowledge-sharing,” says Kelly.  

    This system provides crew members the prospect to expertise totally different roles, properties, and cultures first-hand, constructing expertise and strengthening connections throughout the area, and—within the course of—strengthening the corporate’s cross-cultural bonds.   

    Fortune International Discussion board returns Oct. 26–27, 2025 in Riyadh. CEOs and international leaders will collect for a dynamic, invitation-only occasion shaping the way forward for enterprise. Apply for an invitation.
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    Chloe Mitchell
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