Wearable system firm ŌURA has secured $900 million to advance AI and assist its international enlargement, the corporate announced Tuesday.
ŌURA, which was based in Finland in 2013, gives a wearable sensible ring known as the Oura Ring, in addition to an accompanying app. The ring offers customized insights and steering on sleep, exercise, readiness, stress, resilience, girls’s well being and coronary heart well being. Individuals can purchase an Oura Ring beginning at $349.
The $900 million in funding was led by Constancy Administration & Analysis Firm and included participation from ICONIQ, Whale Rock and Atreides. Thus far, ŌURA has raised $1.5 billion, and the corporate is now valued at $11 billion. This spherical comes shortly after ŌURA announced a $200 million Sequence D spherical again in December.
With the financing, the corporate will speed up AI and product innovation and broaden international distribution, a spokesperson informed MedCity Information. It would additionally spend money on the creation of latest well being options.
When requested about ŌURA’s exit technique, the spokesperson stated the corporate is targeted on “delivering the very best product for our members presently.”
Along with the funding, ŌURA introduced that David Shuman, founding father of Lateralus Holdings and an Oura board member since 2016, is now chair of the board. He succeeds Eurie Kim, who held the position since 2019.
“ŌURA’s progress and impression over the previous yr have been really exceptional,” Shuman stated in a press release. “The corporate has doubled income, expanded its international attain, and delivered transformative options which can be reshaping the wearables business. I’m grateful to Eurie for her management and clever counsel by this era of unimaginable progress.”
Since launching in 2015, ŌURA has offered greater than 5.5 million ring units, in accordance with the announcement. The corporate additionally reported income of greater than $500 million in 2024 and expects to exceed $1 billion in 2025.
Trying forward, the corporate goals to proceed this momentum.
“Our targets are to speed up innovation, broaden our international attain, and set a brand new normal for what wearables can obtain in advancing preventive well being,” the spokesperson stated. “We’re targeted on pushing the boundaries of what’s attainable—making know-how not simply extra highly effective, however extra private and proactive in serving to folks stay more healthy lives.”
Different wearable units that present customized well being insights embody Fitbit and the Apple Watch.
Photograph credit score: Oura
